Trustpilot in the news
Company announcements
eMarketer
Reviews are also a key way shoppers get to know a brand, according to Trustpilot. When asked how they familiarize themselves with an online company they haven’t heard of, most of those digital shoppers polled said they read customer reviews.
Twinkle Magazine
More than half (59 percent) of Dutch consumers say they don't trust chatbots. Almost a third would rather not make purchases from companies that communicate via chatbots.
MarTech Series
It’s time to think strategically about your brand’s personality and how each of these traits can impact your relationship with your customers. While a culmination of the Big Five can be a great approach, improving them one-by-one could be the key to building reputability.
Business.com
Trustpilot is a place where you can proactively increase the authority of your business and gives customers unbiased reviews of previous shopper experiences. While other review platforms focus on specific products, Trustpilot allows users to rank a wide variety of products offered by companies, (both digital and physical) including services.
Search Engine Land
Brands are at the mercy of third-party review management sites so it’s important to monitor and manage this process as best you can.
Forbes
It’s well established that online shoppers are becoming savvier about online purchases, and that they look at more than just price when they’re deciding if they want to buy.
These days, they’re also looking for indicators of an awesome customer experience, and oftentimes that’s best reflected through social proof like customer reviews.
There are many components of online customer experience that a business can focus on to differentiate themselves from the competition. Doing so often results in glowing social proof for a company, and ultimately a great reputation.
To reflect the most accurate and nuanced overall rating, TrustScores will now be calculated to the nearest half-star and displayed on a five-point scale.
Former Skyscanner executive, Carolyn Jameson, brings experience of building and scaling trust in the online environment between businesses and consumers.
Former Maersk, AECOM and COWI HR leader brings renewed focus on making Trustpilot an even better place to work
Former Aconex, Zendesk and Salesforce executive brings a continued focus on global growth and customer experience to fuel business in North America, European and ANZ regions
Car dealers encouraged to hit the accelerator as 267,000 Trustpilot reviews show their websites are not delivering the best customer experiences
Trustpilot, the leading independent review platform free and open to all companies and consumers, today announced it has appointed Angela Seymour-Jackson as an independent Non-Executive Director.
Trustpilot today announced it has raised $55 million in a Series E equity investment round. The round was led by Sunley House Capital Management, an affiliate of global private equity firm Advent International, with strong participation from existing shareholders Vitruvian Partners, Draper Esprit, Index Ventures, Northzone and Seed Capital. Funds will support Trustpilot’s strategy to be the leader in trust and transparency.
Bringing further transparency to the reviews industry, the feature provides consumers with a window into how often companies flag reviews and what happens to them once they’ve been investigated. The new feature is the first of its kind and is part of Trustpilot’s larger initiative to bring more openness and transparency to its platform and the review industry as a whole.
Trustpilot today announced the launch of Review Insights. Created to help businesses gain deeper and smarter intelligence from their customer feedback, Review Insights uses Artificial Intelligence and machine learning technologies allowing businesses to understand the nuances of customer feedback beyond any given star rating.
Trustpilot today announced its customer review solution was named the Silver winner in the Best in Biz Awards, the only independent business awards program judged each year by prominent editors and reporters in North America.