Trustpilot announcements
May 21, 2017

Trustpilot appoints David Ferguson as Chief Operating Officer (COO) to drive next phase of growth

Former AVG executive specialises in rapidly scaling technology firms

May 22, 2017 – London – New York – Denver – Melbourne – Copenhagen – Berlin – Trustpilot, the leading global online review community, announces the appointment of David Ferguson to the position of Chief Operating Officer (COO). Ferguson’s appointment comes on the back of a record-breaking year and is another step towards the company realising its ambitious growth plans as Trustpilot aggressively scales its operation internationally.

Ferguson will report to Trustpilot’s CEO and Founder Peter Holten Mühlmann and will oversee the company’s operational execution. Previously, Ferguson held senior positions with internet security provider AVG where he played a fundamental role in helping the company achieve 10x growth to achieve a turnover of over $400 million. Importantly, Ferguson’s success at AVG means he brings specific experience in scaling technology firms operating in high growth markets.  

“We’re adding to our already strong senior leadership team because we believe deeply in the value and potential of open, trusted customer reviews to further the advance of internet commerce.” said Peter Holten Mühlmann, CEO and Founder of Trustpilot “David is an outstanding addition and I’m confident his specific experience in scaling technology businesses will contribute significantly to our future growth.”  

“As ever more consumers and industries embrace digital commerce the need to establish trust in the Internet economy has never been higher. Trustpilot is already the leading review community where consumers share their service experiences with companies with other consumers.  We have the potential to scale rapidly as consumers and businesses alike continue to embrace the power of trusted reviews.” Ferguson commented. “Peter and the team have built a business that directly tackles one of the most fundamental aspects of the internet today and now it’s about taking this opportunity to the next level.”

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About Trustpilot

Trustpilot is a global online review community bringing the power of trust and transparency to the Internet economy. The company empowers consumers to make smarter purchasing decisions while enabling companies to grow their brands by harnessing the power of consumer reviews. With more than 30 million reviews of 160,000 businesses, Trustpilot has offices in Copenhagen, London, New York, Denver, Berlin and Melbourne with about 500 employees representing 42 different nationalities. For more information, visit

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