Trustpilot announcements
November 1, 2016

Trustpilot announces appointment of Don Ross, former CEO of, as President of Americas

1 November, 2016 – New York  Today global online reviews platform Trustpilot announces the appointment of Don Ross as President of Americas, reporting to Trustpilot CCO Jesper Lindhardt. Ross was formerly the Chief Executive Officer of, where under his tenure he and his team grew the personal financial service website’s revenue from $79M to over $550M in under nine years. Based in the New York City office, Ross will focus on further growing Trustpilot’s business and revenue in North America as the company expands its focus on financial services.

Previously, Ross served as the Senior Vice President of Sales & Marketing at Harris Connect, Inc., repositioning the legacy print directory business to help drive $90M in annual sales. Prior to which Ross was the SVP of Sales at, where he helped grow the firm from a small angel-backed start up to a formidable player in the content management software space.

“Don’s success in growing companies is tremendously impressive and will be instrumental in Trustpilot’s next phase of expansion,” said Peter Holten Mühlmann, CEO and Founder of Trustpilot. “We look forward to further establishing Trustpilot as a global leader with Don leading the charge in the Americas.”

“Joining Trustpilot at a time when the business is evolving and expanding its presence is extremely exciting,” said Ross. “I’m enthusiastic about the prospect of helping introduce new approaches that will prove to be invaluable to the company’s growth, while continuing to uphold our mission to offer businesses and consumers trust and transparency in the online reviews industry.”

About Trustpilot

Trustpilot is an online review community helping consumers choose with confidence while enabling companies to grow their business. Currently boasting more than 24 million consumer reviews of 130,000 businesses, Trustpilot produces a TrustScore for businesses based on recent reviews. Its community is live in 27 countries and more than 10,000 consumers sign up to Trustpilot everyday.

The platform also helps businesses generate insights through customer review data analytics, used to continuously improve business operations, increase customer satisfaction and drive innovation. By enabling businesses to engage directly with customers, Trustpilot aims to set new global standards in consumer to business dialog. With offices in Copenhagen, London, New York, Berlin and Melbourne, Trustpilot's 500+ employees represent 40 different nationalities.

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