Trustpilot raises $73.5M for customer reviews of online businesses

Dow Jones

Trustpilot Inc. has raised $73.5 million in Series D funding to become the world's dominant source of user-generated reviews of online businesses. Unlike existing reviews sites that are popular in the U.S., such as TripAdvisor, PowerReviews or Yelp, Trustpilot focuses on getting people to write about their recent customer experiences with online merchants and other companies they deal with primarily online, rather than reviewing restaurants, hotels and airlines or individual products.