Transparency requirements are a gift for business


On May 25th the new General Data Protection Regulation from the EU will come into effect. The new personal data regulation could become the catalyst for more transparency and openness. It’s in all companies interest to get it to work efficiently.

4 Ways to Improve Communication With Your Customers

Business News Daily

It's crucial to approach every customer and situation with care. We spoke with Peter Muhlmann, founder and CEO of Trustpilot, who offered four ways to improve communication with consumers. Implement these tactics to achieve a better relationship with your customers.

Yext And Trustpilot Partner To Offer New Customer Reviews Integration

MarTech Series

Yext, the leader in Digital Knowledge Management, today announced an integration with Trustpilot, a leading global online review platform, that will allow Yext customers to collect and manage brand-level customer  reviews. The integration gives businesses a streamlined solution for the management of brand-level customer feedback.

The best digital marketing stats we've seen this week


Trustpilot has revealed the results of a new study that suggests Open Banking could unlock over £1 billion for the UK on an annual basis, supporting approximately 17,000 new jobs for the economy.

The 5 SEO mistakes holding your ecommerce site back right now

Search Engine Watch

Ecommerce sites are so different from other web platforms that SEO for them can almost be considered a separate branch of the industry. Let’s talk about five SEO mistakes that could be holding back your ecommerce site as we speak.

What These 5 Statistics Can Teach You About E-Commerce Marketing

Convince & Convert

Sound marketing relies on a foundation of informed decision making. The better we understand the e-commerce marketplace, the better we will be at marketing ourselves in it. Here you have five statistics that say something important about this marketplace.

Trustpilot: The global fight for talents slows down growth


In the recruitment of sought after global talents, Danish startups see themselves forced to spend capital otherwise set aside for growth. As it is today, the startups can offer new employees nothing but high salaries as shares are economically unfavorable.

Can independent review platforms make Google love your site?

The Next Web

To benefit from the perceived authenticity that rich snippets with rating stars give your brand and product, utilizing credible third-party review sites is a highly-effective way to improve your search engine visibility. Trustpilot is among the top ranked US review sites in terms of SEO power on

Open Banking could provide a £1bn boost to the UK economy as banks are forced to compete, says a new study

City A.M.

Since customers can now make their financial data available to third parties such as challenger banks, this should increase competition in the marketplace according to a new study from the Centre for Economics and Business Research (Cebr) and review platform Trustpilot. integrates Trustpilot reviews into website

AMonline has partnered with Trustpilot to integrate user-generated reviews into its platform. The online review specialist signed a similar deal with Autotrader last year, supporting the growing trend from consumers for reading reviews before making a purchase.

How to exploit the social proof in your marketing strategy?

Journal Du Net

It has become very easy, in a few clicks, to access this social proof, through many testimonials of consumers left on the web. Marketers have quickly understood their potential, and we've discovered many digital marketing channels that exploit this notion of social proof.

How Trustpilot’s User-Generated Reviews Allow Banks and Finserv Companies to Interact with and Retain Customers

One way Trustpilot allows Finserv companies to build a positive review database is by providing business-generated link products that allow companies to send invitations to existing customers asking for reviews of their products and services.

This CEO started up Trustpilot in his early 20s — here are his 6 pieces of advice for young entrepreneurs

Business Insider Netherlands

Mühlmann spoke with Business Insider about leadership at a young age and what he has learned along the way. Here are his six pieces of advice for young entrepreneurs.

7 Secrets Of Successful SaaS Companies


I asked executives at leading SaaS companies a simple question - what is your company’s secret to success? Here are some of the best answers I received from leaders at top SaaS companies and my takeaways.

The rise of Answer Engine Optimization: Why voice search matters

Search Engine Watch

In a recent webinar, Chee Lo, Head of SEO at Trustpilot, and Jason Barnard, SEO consultant at, explained how the rise of voice search is transforming search engines into “answer engines”, which require a different strategy and set of ingredients for success.